Logo Placement Guide

Have an amazing design in mind, but not sure where it’ll look best on a t-shirt? This overview will walk you through popular t-shirt design placements, how to position your logo, and which placement works best for text or artwork.

1. Front Placements

Front placements are classics—perfect for showcasing a single design or branding front-and-center.

Center Chest

Go-To Spot: Highly visible, works well for smaller designs or quotes.
Embroidery Tip: Stick to around 4" x 4" for neat stitching.

Left Chest

Timeless & Subtle: Great for logos, small symbols, and minimal text.
Why It Works: Branded tees with a left chest logo look polished and professional.

Full Front

Bigger Space: Ideal for bold artwork or detailed designs.
Keep in Mind: Actual printable area varies depending on shirt size and print method.

2. Back Placements

Putting your main design on the back can be less “in-your-face” than a front placement, while still offering high visibility.

Back Outside Label

Small Yet Impactful: Perfect for logos or quick branding.
Pro Move: Combine with a front or sleeve design for a cohesive look.

Full Back

Go Large: Show off artwork or big lettering across most of the back.
Why It’s Popular: Especially common for team jerseys or event shirts.

3. Sleeve Placement

Stand Out from the Crowd: A smaller spot with big impact—ideal for subtle branding.
Pair It Up: Combine a main front or back design with a tiny logo or text on the sleeve.

4. Seam-to-Seam (All-Over Print)

Fully Customizable: Print across the entire surface for a unique pattern or photo-realistic design.
Design Considerations: Watch for seams and collars so important elements don’t get cut off.

5. Inside Labels

Brand Loyalty: Adding your logo or brand name inside the collar helps reinforce brand recognition.
Keep It Simple: Make sure text is legible (font size of 10pt or larger) and meets any legal requirements (fabric content, size, etc.).

Choosing the Best Placement for Your Design

Logos: Small areas like left chest, sleeve, or outside/inside labels keep branding subtle yet visible.
Artwork: Larger designs shine on the center chest, full front, or full back.
Text-Based: Quotes or slogans look best on center or full-front placements for easy readability.

Hats & Other Products

Every product on DYLI—from hats and beanies to blankets, tote bags, and water bottles—has unique placement guidelines within our designer. These guidelines ensure your artwork fits the product shape and size, so your final print or embroidery looks exactly the way you want. Before finalizing your design, simply check the product-specific placement options in the to confirm your artwork is centered, sized correctly, and ready for production. This way, whether you’re customizing apparel or home goods, your designs will always look their best.

Get to placing!

Use the DYLI design tools to experiment with different placements and sizes before finalizing your order. If you’re unsure about any technical specs, check our other guides join our community for help.

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Last updated 4 months ago